Never underestimate the power of a well-made box. An attractive, professional-looking package can help your company stand out while displaying its product’s design. Proper packaging is not only vital for retailers’ aesthetic value but is also essential to stay in compliance with tax laws and regulations. And while it may seem like an insignificant detail, a custom retail box can increase revenue by up to 63%.
That’s why you should learn how to create custom retail boxes by following these steps:
1. Create your brand with Creative Packaging Examples
2. Provide clear Information About Your Product and Company Values
3. Make a Unique Box Design That Will Stand Out
4. Incorporate Social Media Marketing Into Your Retail Strategy
Retail boxes should have a versatile look to their audience:
Retail packaging boxes serve multiple purposes: they serve to advertise the product and attract customers, house the product and keep it secure during shipping, and most importantly, deliver the items inside in perfect condition. Corrugated boxes and paper boxes are both viable options, but each has its pros and cons. But before you make your choice, there are five things you should consider. Moreover, corrugated boxes are hard to get recycle, whereas these boxes can. Paper are easy to spoil if they get any liquid type substance. Although corrugated boxes are more durable, they are also heavy. And they can present their problems. Some shippers have had to deal with broken pallets and missing products due to corrugated boxes.
Custom Retail boxes are for a variety of purposes, such as sending inventory to a store or delivering products to customers. These boxes are generally rectangular and come in a variety of sizes and shapes. They can be tailor-made with corrugated cardboard, along with plastic, paper, or other material. Many of the boxes are custom-designed to be custom-printed in a variety of styles such as plain, imprinted, or even for the decoration purpose. These boxes are custom-designed to enhance your product’s presentation while allowing you to brand it with your logo.
Is the custom retail boxes are best for shipping?
It is vital not only to choose the right company but also to manage the shipping process correctly. Packages are shipped in many different ways from large trucks to USPS mail. But one of the most popular shipping methods is through bespoke boxes.
For the most part, paper boxes are better for shipping perishable goods such as food items and flowers, and corrugated ones work best for goods that will not require as much temperature control as electronics and small appliances. In general, if you want to be sure that your goods will arrive safely, you should plan on shipping them in corrugated boxes. Corrugated boxes are sturdier and can get ship with other items without a problem. Paper boxes are lightweight which means more items can get ship per carton.
Cost-effectiveness approach:
Many other benefits come with using retail packaging. While they may cost a bit more than some traditional packing materials, it is often worth the expense to ensure your items arrive in pristine condition. Plus, paper is usually more cost-effective because it is tailor-made in bulk quantities.
Do custom retail containers increase sales by providing gorgeous packaging?
Retailers are using custom retail boxes to increase sales in some ways. For example, retailers will use custom wrapping paper to keep the items protected and neat. These boxes or bags will be printed with their logo to allow customers to quickly identify if they already purchased a product that they are looking for in another store. The packaging is tailor-made to hold the product well and ensure it will not break or degrade over time. Retailers use custom retail packaging, because they allow consumers to purchase a product and a retailer brand simultaneously, decreasing their overall spending and improving sales. By packaging their products together with a custom box, retailers can entice customers with coupons from the retailer’s brand and additionally raise consumer interest in the product.
Recyclable and eco-friendly:
Paper boxes are easily recyclable while corrugated ones aren’t. However, paper boxes are fragile, which is why they should not be shipped along with breakable items like glassware or fragile products like cut flowers or fresh fruits. Plus, many shippers can design a corrugated box to fit your needs.
Paper is biodegradable and tailor-made from renewable resources, but there can still be a lot of excess waste during the manufacturing process. On the other hand, corrugated boxes are tailor-made of non-renewable materials like trees, which means they’re not entirely green or renewable. The corrugated boxes are recyclable, but there is a lot of waste during the manufacturing process.
In conclusion:
Retail boxes are one of the best and most affordable ways to promote your brand. Boxes are durable, can be reused to hold many items, and are easy to ship. Whether you’re selling products in stores or online, these custom retail boxes can be a vital part of your marketing campaign.